SyrupTree founder Gavin Gibson didn’t always stand sideways on his way down a snow covered hill. Once upon a time, Gibson was a member of the ski industry’s media literati—flitting between prime-time slopestyle contests, interviewing athletes bound for the Olympics, grabbing free gear from brands antsy for magazine review coverage, and generally ‘living the dream.’ Of all the exposed lines and no-brakes all-out shredding though, it was an F-150 on a foggy day that ended Gibson’s career on skis.
Sustaining several rib fractures, a crushed pelvis, and traumatic brain damage as the truck t-boned Gibson’s CR-V on the drivers side at highway speed, he had a long road from a medically induced coma to relearning even basic functions.
It was in this period of relearning everything that Gavin first conceived of what would become SyrupTree. With doctors telling him he’ll never ski again, he was determined to find a way back to the feeling which once animated his passion—as the late great Warren Miller once put it—“Freedom is in the turn.”
Embedded in Miller’s quote, SyrupTree aims to be the simplest, most accessible way to get that feeling of floating and turning—even in subpar snow on a local sledding hill. Other powder surfers are designed for steep, deep, epic backcountry conditions, while SyrupTree boards are specially designed to bring that experience to your own backyard and beyond.
It took a tragic accident to find the simple pleasures again.
Based in Marquette, Michigan on the shores of Lake Superior, SyrupTree snowsurf boards are hand built and shaped with love. The unique S-Rated® shaping at the side-rail entry and exit points uses hydrodynamics to create a stable, precisely controlled ride in everything from a 2 inch dusting all the way to a knee high powder day. For deeper snow, taper and rocker shaping is key for nose float and turn feel.
It was through multiple seasons of shaping, testing, and reshaping that Gavin discovered the parallels that can be drawn between the fluid dynamics that drive a turn in snow, to surf shapes and various fin setups well known in surfboard design. The results of his testing are a set of boards that provide a surfy ride on the most accessible slopes to dreamy pillowy powder fields.
Surf’s up. Drop in.